GET CONSUMERS "PINTERESTED" IN YOUR BUSINESS
Pinterest for Business allows users to discover your brand, share (or pin) your content, and interact with your company. Although ideal for businesses in the retail, food, and other industries with visually appealing products, with the proper Pinterest marketing strategy, it can be beneficial to any type of business.
WHY MARKET ON PINTEREST?
Pinterest is labeled a social network, but, similar to YouTube, it actually functions more like a search engine. Rather than posting status updates, users search for products, quotes, ideas, or images that they want to pin to their own boards or share with others. Users not only pin or “like” items they discover on Pinterest, but 87% of users have purchased something because of Pinterest.