I think we all know (or should know) the fundamental rule : when something belongs to someone, his or her name gets an apostrophe just…
Category: Branding
When It Comes to Branding, How Important Are Logos?
Logo creation can be a million-dollar business. Obviously a logo is the most basic symbol of a brand and resonates with society. But can a logo make or break a brand? How crucial is a logo in a brand’s success?