What exactly are hero images? They’re one of the biggest web design trends today. Why do they work so well? Let’s find out.
Category: Website Design
If you’ve ever wondered whether the elements on your website are doing their job, this is the post for you. Hotjar highlights website issues that are affecting your UX and, therefore, your overall influence online.
Pop-up advertisements are controversial but effective website elements. Here’s a close look at what makes them work and how to get the most out of them.
Your company’s website design is a vital component of keeping your customers and users engaged. Here are 4 website designs that are successful at doing this; how does yours measure up?
Heat maps give us the big picture in one gulp. We see where users click most, where they click less, and where they’re not interested at all.
In this post, you’ll learn how to utilize this valuable data to make even your best website pages better.
There are one-thousand-and-one different contributing factors to your user’s on-site experience, but some fluctuate more frequently than others. The following checklist is a compendium of on-site content – be it copy, design, technical implementations – that should be glazed over every time and again for accuracy’s sake.
Do you take the same bit of writing in Comic Sans as seriously as you do when it’s in Helvetica? Of course not, and this is because the way words are presented can drastically affect our perception of their meaning.
It’s apparent that typeface does affect the way we absorb textual content. But exactly how significant is it?
Your website is a vital member of your marketing team; and in today’s consumer-driven digital world, above all, its main responsibility is to provide your online users with a stellar experience – start to finish.
Because of this, business owners and other marketing professionals must look at their employee, ahem – their website, with a discerning eye and perform an evaluation to ensure it’s working hard for the users and no one but.
Your site’s overall aesthetic can make a world of difference to each individual user’s resulting experience. Despite how many calls-to-action, banners and contact forms you have, visitors will rarely bother to invest their time if those cleverly engineered facets don’t look good.
Free and cheap doesn’t usually get the job done correctly or completely. Sure, a free trial of new software is a great way to test out something new, but when you’re building a new website and you decide to go the cheapest route possible, you’re bound to run into some serious SEO limitations.
In my profession as a web designer, it is not uncommon to hear a client try to explain to me that they can have their high school student build and design their website for a fraction of the cost. Of course they can, but we all know that you get what you pay for. A penny-saving decision like this might end up costing you far more in the long term.
Defined as “a promise of the value you can deliver,” value proposition is one of the most important and probably, one of the most overlooked aspects of website marketing. What seems like a no-brainer, many websites lack a clear, concise value proposition – especially on the homepage.