To get you ready for the upcoming season, let’s take a walk down memory lane and look back at how far we’ve come over the past four decades!
Author: Kim Speier
Kim is a former Inbound Marketing Specialist at Mainstreethost. She loves watching sports, especially the Bills and Sabres, skiing during the long Buffalo winters, pop culture, and following the latest trends on Twitter.
The Undeniable Influence of the Emoji
At the surface level, emojis are just a way to add emotion or personality to the less personal ways we communicate. If you’re like many consumers out there, you probably like to include an emoji or two in text messages or social media posts. After all, there’s an emoji to describe practically any emotion, product, or activity you can think of .
7 Simple Ways to Improve Your Website’s UX
While you may not have the time or financial resources to support a complete redevelopment, this doesn’t mean you have to throw in the towel. There are several simple, affordable ways to improve your website’s UX.
4 Ways to Sabotage Your Website’s SEO
Search engine rankings are comprised of a series of algorithms that take into account your website’s keywords, content, backlinks, user experience, and much more. There’s…
3 Ways to Unite Your In-Store & Ecommerce User Experiences [INFOGRAPHIC]
It’s no secret that retail has gone through a drastic evolution in the last few years. With the wide adoption of smartphones, retailers are forced to tackle a new set of challenges.
B2B & B2C Marketing: How Do The Strategies Differ?
Marketing is marketing, right? You probably know it’s not that simple. Even though we may use the same tools for very different brands, the strategies,…
Google AdWords: An Overview of Reporting Tools
Once you’ve mastered the basics of AdWords, it’s important to explore the plethora of additional resources that Google offers. Their vast number of reports and custom settings allow you to really evaluate your advertising strategy to see what is working well for you and what isn’t working as well.
4 Ways to Get Your Content More Exposure
To build an influential digital presence, content marketing is an essential piece to the puzzle. It can also be among the most time-consuming elements to a marketing strategy.
Getting Started with Google AdWords: The Basics
There’s a lot that goes into developing a successful AdWords campaign, between selecting the right keywords, ad types, images, and budget strategy, that it might seem overwhelming at first. But have no fear! Here’s everything you need to know to effectively set up your first AdWords campaign.
Getting Started with Google AdWords: A Glossary of Terms [Infographic]
Before you can start designing ads and bidding for placements, you have to understand the terminology behind PPC and Google AdWords. This infographic will help you learn or brush up on some commonly used terms!