Some types of content are innately more shareable than others. Let’s take a deeper look at a few crafty approaches you can take to ensure your content is in its most shareable state.
Category: Content Marketing
A collection of our content marketing blog articles from our many years in the digital marketing world.
A relatively new concept for businesses, blogging has become more popular in the last eight years or so. Although it’s a foreign concept for many businesses, as a growing trend within the world of marketing, it’s important to understand what a blog is and why businesses should be blogging.
Marketing your business on the Internet is all about content, content, and dare I say it, more content! If you are familiar with any form…
After a post went viral, I used several tactics to catalyze its spread across social media. Read on to discover the most effective ways to get more eyes on your booming content.
If you’re a photographer pursuing a content marketing strategy, it’s important to learn as much as possible if you’re going to succeed. Check out these 5 indispensable content marketing tips to stay in the know.
If you’ve been in the inbound marketing world for a while, you know that people have a tendency to glorify thought leaders in the industry….
Content marketing is a crucial activity that drives business growth by spreading brand awareness, facilitating brand engagement and building brand authority. But, what if it doesn’t work for you? What if it becomes an activity that exists but doesn’t deliver?
A few weeks ago I briefly talked about the process of coming up with ideas for blog posts. I quoted Jon Morrow, who in a post for Copyblogger said this:
“Great ideas aren’t just lying around, waiting for you to use them. You have to search for them… The key is doing the work. The ground may be full of buried treasure, but you have to be willing to grab a shovel and start digging.”
The subjunctive mood: why it’s “I wish I were” and not “I wish I was.” What the subjunctive mood is and when to use it, illustrated with the help of some famous songs.
Creating an attractive, compelling call-to-action can oftentimes be the deal-breaker when attempting to entice qualified leads that will eventually convert. Whether it’s a business homepage, blog or email, failing to deliver that critical message that in turn will spark customer engagement (call, click, download, like, visit, buy!) will, in the end, cost your company money. It’s not simply all about delivering a compelling message, either. Design matters, too.