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Author: Jess Marranco

Jess is a former content strategist for Mainstreethost. She's passionate about content and social media marketing, strategy, UX, nice people, and her dog, Bruno.
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In Business and Life, These Powerful Robin Williams Quotes Inspire Us to Be Better

We honor Robin Williams by acknowledging the lessons both he and his characters taught us. He was a multifaceted human being and therefore taught us a diverse collection of lessons. Whether it relates to the way you operate your business and the work that you do, the way you treat others around you every day, or the way that you live your life, one thing is for certain, they’ll inspire you to want to be better.

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Rise Above With an Underdog Mentality: How to Effectively Utilize Email Marketing

If there is one undeniable way to directly communicate with your customers (besides picking up the phone or speaking face-to-face), it’s email for the win. Just because you have a direct route into an inbox, however, does not ensure your message will be seen or well received. For that reason, I’m going to explore 10 of the most effective ways to maximize the success of your email marketing campaigns and help you let this underdog rise to the top (of your contacts’ inboxes).