This is a guest post. The views expressed in this post are those of the author and do not necessarily represent the views of Mainstreethost….
Marketing Blog
5 Must-know Content Marketing Tips for Photographers
If you’re a photographer pursuing a content marketing strategy, it’s important to learn as much as possible if you’re going to succeed. Check out these 5 indispensable content marketing tips to stay in the know.
Why Are so Many Brands Forgetting Their Apostrophes?
I think we all know (or should know) the fundamental rule : when something belongs to someone, his or her name gets an apostrophe just…
How to Stop Three Blogging Mistakes Dead in Their Tracks
If you’ve been in the inbound marketing world for a while, you know that people have a tendency to glorify thought leaders in the industry….
The 9 Best Things about Buffalo, NY (From a Newcomer)
I’m here to dispel the misconceptions and pessimistic outside views by taking a closer look at all the benefits Buffalo has to offer. Read on to discover why the Queen City is, in fact, a wonderful place to live.
A Quick Lesson in Responsive Design [Infographic]
It’s clear that a website built using responsive design is the answer to your mobile website woes. Stop turning mobile users away from your website. Mainstreethost graphic designer Mike Biondo’s latest infographic displays some of the most compelling statistics supporting the benefits of responsive design.
Rise Above With an Underdog Mentality: How to Effectively Utilize Email Marketing
If there is one undeniable way to directly communicate with your customers (besides picking up the phone or speaking face-to-face), it’s email for the win. Just because you have a direct route into an inbox, however, does not ensure your message will be seen or well received. For that reason, I’m going to explore 10 of the most effective ways to maximize the success of your email marketing campaigns and help you let this underdog rise to the top (of your contacts’ inboxes).
Are Upselling Techniques Effective or Irritating?
It hit me when I was cashing out on a much-needed cup of coffee the other night at Tim Hortons. I’d heard similar suggestions countless…
6 Ways Businesses Can Promote Their Brands, Products or Services Using Video
There are many ways you can use video to promote your business, but just like you do with any other form of content marketing, you must outline your business goals from the inception of your video marketing initiative. What would you like to offer current/potential customers with your videos? What type of content will you use to present your material? What platforms will you choose to upload and share your video on?
Maybe you have a deep-rooted history in your community, or your award-winning culture is a big reason why your products or services succeed. Learn more about how businesses can promote their brands, products or services using video.
What Role Does Music Play in the Most Viral Commercials?
Music can often be the leading factor in what elicits an emotional reaction from media viewers. Auditory queues play a significant role in how we…