Unlike other popular social media networks such as Facebook or Twitter, Pinterest is not about posting statuses that inform the world what you ate for breakfast. Pinterest is where you the ideas for your breakfast.
Pinterest is home to recipes, photography, home décor, fashion, and many other creative ideas. With so many products and items pinned on a daily basis, Pinterest has also become extremely popular in the field of ecommerce.
According to White Glove Social Media, Pinterest has become the #1 platform for ecommerce, food, and fashion.
Creating a Pinterest account for your business can be immensely beneficial. However, simply pinning photos of your products or work (and hoping for likes and repins) is not going to work. Writing a clever description or adding a creative call-to-action to your pin can drastically increase the likelihood of your pins being shared.
Take a glimpse at the following statistics to see how Pinterest can become an ecommerce powerhouse for your business.