Twitter chat recap

Understanding Panda 4.1 – #mktgtalk

To help everyone build a better understanding of the latest Google update, Panda 4.1, we took the discussion to Twitter to let everyone weigh in. Inbound Marketing Manager Craig Kilgore joined the conversation to share his knowledge on the topic. Enjoy the recap of the conversation which highlights the need-to-know information about Panda 4.1!

featuredimage

Setting up Product Listing Ads step by step

Product Listing Ads and Google Shopping are hot: More sales for less cost than most other shopping channels. But setting up a PLA campaign is a skill that most merchants have not yet acquired. This step-by-step guide will get you started.

Google Showing New “Author Box” in SERPS?

After conducting a search for my own name, I came across the following. Although I am logged in and am receiving personalized results, is Google changing how they display author information for certain queries? Has anyone else come across this?

$150,000 Google Analytics Premium

After Google announced that it would no longer be providing search query data in Analytics from logged in Google users a few weeks back, they followed up with introducing “Google Analytics Premium”.