A History of Google Algorithm Updates [Timeline]

From backlinks to keywords and mobile optimization, there isn’t an aspect of search that Google hasn’t covered with their algorithms. Let this timeline serve as a guide to developing and maintaining an SEO strategy that will create a positive user experience and boost your rankings.

Twitter chat recap

Understanding Panda 4.1 – #mktgtalk

To help everyone build a better understanding of the latest Google update, Panda 4.1, we took the discussion to Twitter to let everyone weigh in. Inbound Marketing Manager Craig Kilgore joined the conversation to share his knowledge on the topic. Enjoy the recap of the conversation which highlights the need-to-know information about Panda 4.1!

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Setting up Product Listing Ads step by step

Product Listing Ads and Google Shopping are hot: More sales for less cost than most other shopping channels. But setting up a PLA campaign is a skill that most merchants have not yet acquired. This step-by-step guide will get you started.