This month, many brands centered their marketing around the Rio Olympics, with hundreds of brands buying TV and digital advertising spots. Let’s take a look at the most significant digital marketing news from August.
Mainstreethost’s Digital Marketing Blog
As Snapchat aggressively shifts strategies to increase revenues, can it stay true to the core identity that led to popularity in the first place?
Not only are more people buying back-to-school necessities online – they’re also using mobile devices to do it. Let’s take a look at consumer behavior during this year’s back-to-school shopping season and how mobile is playing a larger role than ever before.
These in-app features and advertising tools can lead to actual sales and leads for your business if you put time and effort into Instagram for business.
You can easily learn everything there is to know about blogging – just be patient and focus on one thing at a time. Here is some advice that can help get you on your way to making it as a professional blogger.
What exactly are hero images? They’re one of the biggest web design trends today. Why do they work so well? Let’s find out.
The major fall and winter holidays are still a few months away, but it’s never too early to start thinking about your company’s holiday marketing strategy.
Every day in the digital marketing industry brings new users, new technologies, and new ideas. In fact, July has brought a plethora of changes, especially social media marketing. The following infographic covers the most significant digital marketing news and stats from the past month.
It’s no easy task keeping up with all of the new breweries opening up and hosting events around Western New York, but that’s where social media can step in.
I learned the hard way that, while content is still king, good writing is only half the battle won. A lack of engagement and sharing of my content woke me up to this reality, so nowadays I don’t write a thing before I’ve answered this one question.
When brands apologize, it can be difficult to effectively communicate sincerity. Here are some best practices for making your mea culpa’s count.
Pokemon Go is a test, a launchpad, and truly exciting for anyone who understands what advances are still to come in virtual and augmented-reality tech.