Creating a brand style guide can help you solidify your aesthetic identity and reaffirm your brand’s purpose. Here’s a helpful how-to.
Mainstreethost’s Digital Marketing Blog
For a city to maintain tourism and its reputation, it needs to brand itself well.
Facebook advertising is a great way to meet your audience where they’re already spending time. Also, the filtering and targeting tools are great for growth.
Paid ads aren’t a new facet of doing business. In the digital age, they take the form of Pay-Per-Click advertising. Here’s a how-to for beginners.
This post is the first of a four-part series that will take you through the entire process of creating a brand for your business from start to finish.
A good user experience can be the difference between a growing business and a dying one. Let’s look at how Mouseflow can help you make magic happen.
Amazon Web Services recently experienced an outage due to a simple typo. It’s just another reminder of how important proofreading is to your business.
Both Buffer and Hootsuite offer useful ways to streamline your social publishing: which one is best, and why?
Facebook is continuing its quest to consume more of our internet usage time. Jobs has great potential, but can it compete with LinkedIn?
The best marketers are those who stay flexible and adaptable. After all, your industry and your competitors are constantly changing, shouldn’t you be?
Between the Super Bowl, Valentine’s Day, and a long Presidents’ Day weekend, February has been more eventful than usual for digital marketing.
Selling online is a prerequisite for many industries. To get the most out of it, it’s vital to choose the ecommerce platform that best suits your needs.