New video marketing platforms and technologies are constantly evolving, and businesses of all sizes and industries need to stay up to date.
Tag: video marketing
From the increased focus on mobile to the rise of live video, here are a few of our predictions for the future of digital marketing in 2017.
YouTube is now establishing its video platform as a way for brands to sell their products, not just advertise them.
Both Facebook and Twitter see live video as a major part of the future of social media – here’s how each company is preparing for that brave new world.
Video marketing can make the difference between audience growth and stagnation.
If you’ve thought about using Snapchat for your business, here are some easy ways to get started!
The value of engaging video content is not new. However, YouTube marketing provides brands with a new way to give their content cultural longevity.
By purchasing YouTube in 2007, Google established a leg up in video advertising. Lately, Facebook has made moves to regain its video ad competitiveness.
Digital marketing presents an interesting alternative to traditional and costly marketing methods. Just like in most industries, Hollywood can’t completely do away with traditional marketing on platforms like television. But with the increasing reach of digital methods like social media, these expenditures may be obsolete in the future.
Video marketing continues to prove its value as part of a company’s marketing strategy, impacting brand awareness and lead generation for companies both large and small.