Google Glass vs DSLR: an audio and video comparison

Here at Mainstreethost Inbound Marketing, we were recently fortunate enough to get our hands on the new Google Glass. And, being the gear nerd I am, I needed to see how Glass’s video recording capabilities stood up against a DSLR’s supposedly superior optics and audio.

Here’s what we got.

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#MSHUnderReview: the importance of social monitoring and reputation management

Welcome back to another edition of #MSHUnderReview. Mainstreethost’s Social Media Manager, Erin Shipley is back! This week, Craig and Erin discuss the importance of social media monitoring and reputation management. They’ll also chat about how you can do this all from one place using a social monitoring software program.

Watch and learn how social monitoring and reputation management can help your business make the most of your social networks and online listings.

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4 of the ballsiest social media campaigns to date

In a super-saturated world of digital interaction, standing out on social media is far from easy. But the brands that do it right are the ones that get noticed and come out on top. I’m talking about the big risk-takers, the laughter-makers and the finger-shakers.

The following social media campaigns deserve a big nod for their ballsy execution and resulting success. Take a look and get inspired – you won’t be disappointed.


#MSHMondays: Jillian Kushniruk, SEO Consultant

Jill Kushniruk is one of our SEO consultants with the enterprise department at Mainstreethost, helping some of our biggest clients rank in the search engines. Learn more about her in this week’s edition of #MSHMondays.

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7 things that shouldn’t be green

With St. Patrick’s Day quickly approaching, green is all around us. However, that doesn’t mean everything we turn green this weekend is meant to be green. I know some will disagree with my list, but hey, to each her (or his) own.

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#MSHUnderReview: delighting your customers with email marketing

On this week’s edition of #MSHUnderReview, Craig sits down with Brandon Koch, another one of our talented inbound marketers. With nearly two years’ experience under his belt, Brandon is responsible for Mainstreehost’s email marketing efforts. Watch as Brandon and Craig discuss the importance of email marketing and using it as a tool for delighting your customers.

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4 elements of highly shared social media content

Despite the lack of scientific proof to guarantee that your social media posts are shared extensively, viral posts share some common elements. Let’s explore four of these elements: what they are, and how they can differ from network to network…

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Reputation management through social media and online reviews

As a business owner, you must have thick skin to protect yourself and your sanity from bad reviews and less than favorable comments about your brand (products and services included). Unfortunately, criticism – and not always constructive criticism – comes with the territory of being in business. It’s not always the negative comments that make the greatest impact on your business, but HOW you respond to them.