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Marketing Blog

Mainstreethost Content Marketing Mainstreethost Content Marketing

57 Places to Get Inspiration for a Blog Post

A few weeks ago I briefly talked about the process of coming up with ideas for blog posts. I quoted Jon Morrow, who in a post for Copyblogger said this:

“Great ideas aren’t just lying around, waiting for you to use them. You have to search for them… The key is doing the work. The ground may be full of buried treasure, but you have to be willing to grab a shovel and start digging.”

Mainstreethost Social Media Marketing Mainstreethost Social Media Marketing

Pinterest Beyond the Surface: The Why and How of Pinterest Marketing

Last week Pinterest announced Pinterest Web Analytics, a free tool that lets businesses track their pinning activity. It’s big news for marketers hesitant to get on board with Pinterest due to lack of measurement tools other than third-party ones like Curalate and Pinfluencer. Pinterest Analytics grounds Pinterest more deeply in data, and it tells businesses what people pin from their websites, how many people pin, what pins get the most repins, and how many impressions Pinterest content generates.

Mainstreethost Content Marketing Mainstreethost Content Marketing

Five Examples of Small Businesses Benefiting from Effective Calls-to-action

Creating an attractive, compelling call-to-action can oftentimes be the deal-breaker when attempting to entice qualified leads that will eventually convert. Whether it’s a business homepage, blog or email, failing to deliver that critical message that in turn will spark customer engagement (call, click, download, like, visit, buy!) will, in the end, cost your company money. It’s not simply all about delivering a compelling message, either. Design matters, too.

Mainstreethost Social Media Marketing Mainstreethost Social Media Marketing

Five Creative Brands with the Brightest Ideas on Super Bowl Sunday

Super Bowl Sunday is the pinnacle for advertisers, an evening for which brands showcase their much-anticipated spots with the high hopes of captivating the hundreds of millions watching across the globe. But as Twitter reached its fever pitch (231,500 tweets per minute, to be exact), during the third-quarter power outage inside the Mercedes-Benz Superdome in New Orleans, a few ingenious brands separated themselves from the pack, some even generating buzz without spending a dime (ah, social media).

Mainstreethost Content Marketing Mainstreethost Content Marketing

Writing Killer Marketing Headlines with Some Help from BuzzFeed

If you’ve ever spent time on BuzzFeed, you know the site can best be described as one giant, addictive, and amazing time suck. I follow BuzzFeed on Twitter, and when the site tweets the headline of its newest article, I click through to the article almost every time.

Magazine headline writers are heralded as the best in the field, but BuzzFeed is equally adept at composing compelling headlines.