Movie Marketing is Going Digital (and you should, too)

Digital marketing presents an interesting alternative to traditional and costly marketing methods. Just like in most industries, Hollywood can’t completely do away with traditional marketing on platforms like television. But with the increasing reach of digital methods like social media, these expenditures may be obsolete in the future.

The Undeniable Influence of the Emoji

At the surface level, emojis are just a way to add emotion or personality to the less personal ways we communicate. If you’re like many consumers out there, you probably like to include an emoji or two in text messages or social media posts. After all, there’s an emoji to describe practically any emotion, product, or activity you can think of .

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Pinterest Dips Into Ecommerce

Not only can users find, collect, and share products they want, but they will also have the option to purchase them directly from their pins! On June 2, Pinterest confirmed that “Buyable Pins” are partnered with a few major brands and two ecommerce platforms, Shopify and Demandware.

7 simple ways to improve your website's ux

7 Simple Ways to Improve Your Website’s UX

While you may not have the time or financial resources to support a complete redevelopment, this doesn’t mean you have to throw in the towel. There are several simple, affordable ways to improve your website’s UX.

6 crucial things you're forgetting to include in your marketing campaign

6 Crucial Things You’re Forgetting to Include in Your Marketing Campaign

If you’ve taken the time to outline your newest marketing campaign and all of its necessary components, chances are you’ve checked and double checked it for holes or weaknesses. Nonetheless, there is a slight chance you might have overlooked any one of these 6 crucial, and easily forgotten, elements of an effective marketing campaign.

4 ways to sabotage your website's SEO

4 Ways to Sabotage Your Website’s SEO

Search engine rankings are comprised of a series of algorithms that take into account your website’s keywords, content, backlinks, and user experience.