Check out four of the most creative ad campaigns of recent years.
Category: Digital Marketing
All About the Incredible, Compelling Power of Brand Storytelling
Why brand storytelling might be the most effective way for companies to reach customers.
The Importance of Reputation Management
This is a guest post by Megan Totka, Chief Editor for ChamberofCommerce.com. She specializes on the topic of small business tips and resources. ChamberofCommerce.com helps small…
Smartphone Evolution: Experts Weigh in on Mobile Marketing Strategies
Smartphone Evolution: Experts Weigh in on the Mobile Marketing Debate.
All About Fake Online Reviews: The Problem of Separating Fact from Fiction
I also wanted to scrutinize this issue of fake, compensated reviews. What do they mean for consumers, for companies, and for marketing in general?
“Open Your World”: What Small Businesses Can Learn from Heineken
Heineken is one of the world’s most recognized brands. And as it turns out, when it comes to marketing, it’s second to none.
The Pros and Cons of Personalized Marketing
Personalized marketing is alive and well. Marketers and advertisers try to target people by appealing to their unique needs and desires.
Nine Steps to Assembling an Inbound Marketing Team – Voltron Style
Creating a rock-solid and well-executed strategy is the first step toward increasing your company’s inbound leads. But how successful can that strategy be without an…
When It Comes to Branding, How Important Are Logos?
Logo creation can be a million-dollar business. Obviously a logo is the most basic symbol of a brand and resonates with society. But can a logo make or break a brand? How crucial is a logo in a brand’s success?
8 Steps to Create an Infographic
Michael Biondo of Mainstreethost has created an infographic on how to make infographics.