Other fields and industries have been using gamified elements for years. With this in mind, it’s only a matter of time before gamification as a marketing strategy becomes the industry norm, putting old-fashioned strategies out to pasture.
Marketing Blog
Personalized Marketing: The Line Between Cool and Creepy
In today’s world, it can often feel like we’re being watched. On the one hand, it’s wonderful to have friends who seem to telepathically know…
A Newbie Guide to Using Google Analytics to Track Social Media Marketing
Although social analytics are improving, the level of insight Google Analytics can provide makes it essential to marketing data collection. Here are a few ways to use Google Analytics to track your social media marketing efforts.
Do Viral Social Media Campaigns Actually Accomplish Anything?
Can social media really function as a force for good? More specifically, can viral campaigns on social networks accomplish real change for the nonprofits that run them?
6 Companies That Are Killing It On Instagram
If you’re unsure as to whether or not your company is a good fit for Instagram, or you simply want to take your profile to the next level, take a page from these six brands that are absolutely killing it on the network.
How to Conquer Social Media – A Guide for Small Businesses [EBOOK]
If you feel like your social presence could be taken up a notch, you’re not seeing the engagement you had hoped for, or you’re interested in trying out a network that you’re not currently on, then you’ve come to the right place.
How Social Media Changed the Way We Think About Event Marketing
Today, social networks like Facebook, Twitter, and Instagram are extremely effective marketing tools, often generating great results from both a marketing and sales perspective. So how has social media changed the way we think about event marketing in particular?
6 Ways to Boost Facebook Engagement for Free
How do you fight statistics that say out of 100 Facebook fans only 6 are seeing your posts?
Despite the figures, improving your organic reach is possible. If your budget is limited, you’re new to social media marketing, or you just aren’t willing to pay for results, here are 6 easy and FREE ways you can start improving your Page’s engagement.
5 Scarily Bad Brand Personality Traits to Avoid This Halloween (and After)
Creating an engaging and positive brand is a year-round pursuit. If you develop this image with a consistent approach, your customer base will continue to grow as people get to know you as a company and feel comfortable doing business with you. If not, the results can be, well, scary. Here are some branding pitfalls to avoid throughout the year.
All About Backlinks [PREZI]
Learn how backlinks have progressed as an SEO tool and how to effectively and appropriately use them in a Prezi developed by the Assistant Manager of Mainstreethost’s SEO Department, Bob Royal, and Partner Program Coordinator, Dan Weber.