The Battle of Stories: Instagram vs. Snapchat

A few months have passed since the launch of Instagram Stories, a way to share photos and videos without overwhelming your followers’ news feeds. How will it ultimately compete with Snapchat’s version of the Stories feature?

4 Principles That Should Be Part of Your Brand Values

Since genuine kindness seems to be rare these days, it’s highly valued by customers and the population at large. If you incorporate kindness into your brand values, your customers will likely recognize and reward your efforts.