When it comes to advertising, these brands are kicking it old AND new school
Category: Digital Marketing
Self-Branding: 3 Athletes With Real Marketing Game
Here’s a close look at a few athletes who do the most to market themselves.
5 Shareable Marketing-Themed Valentine’s Day Cards
Happy Valentine’s Day! Share these cards with your favorite business and marketing pals.
“Market in the Year You Live In” and Other Lessons from @GaryVee
Most marketers wait until new platforms are oversaturated to jump in. To “market in the year you live in” is to utilize available tools right now!
Playing Catch-Up: How Facebook and Google Approach Video Advertising
By purchasing YouTube in 2007, Google established a leg up in video advertising. Lately, Facebook has made moves to regain its video ad competitiveness.
Pro Inbound Marketing Tips for Getting Through the Holidays
To help you get through the holidays, we decided to take some valuable inbound marketing tips and apply them to probable predicaments you’ll find yourself or your business in.
In The Spirit: The Best Holiday Advertising of 2015
Holiday advertising is a great chance for brands to connect, but it needs careful handling of tone and story. Here are the brands that did it best in 2015.
Marketing Lessons We Can All Learn From Movember [Infographic]
Over the past 12 years, the Movember Foundation’s #Movember marketing has become a worldwide viral campaign – and they don’t just have their stylized mustaches to thank for it.
4 Surprising Industries that Use Gamification (Is it Right for Your Business?)
Other fields and industries have been using gamified elements for years. With this in mind, it’s only a matter of time before gamification as a marketing strategy becomes the industry norm, putting old-fashioned strategies out to pasture.
Personalized Marketing: The Line Between Cool and Creepy
In today’s world, it can often feel like we’re being watched. On the one hand, it’s wonderful to have friends who seem to telepathically know…